A note by Jason Gomory
On bringing order to complexity
Every executive I have worked with has said some version of “just make it simple.” It sounds like a request for less. It is actually a request for more.
Simplicity is not where you begin. It is what you earn. The clean version of anything, a strategy, an org chart, a decision, is the last thing to arrive, not the first. Before it can look effortless, someone has to sit with the full mess: the competing priorities, the histories nobody says out loud, the good ideas that cannot all be true at once.
I spent eighteen months on a strategic plan that started as a wall of ambition. Every division wanted its own future written into it. My job was not to honor all of it. It was to find the few ideas underneath the many, the ones that were actually load-bearing, and to have the harder conversations about what we would not do. What reached the Board was clean: three pillars, a real horizon. It was clean because of everything that did not make it, not in spite of it.
That is the part people miss. Clarity is not subtraction for its own sake. It is order brought to complexity. You have to understand the whole thing deeply enough to know what can be cut without breaking it. That takes listening for what is said and what is not, watching for the pattern that explains the noise, and being willing to make the call.
The reward is not a prettier document. It is a team that can move. When the structure is sound and the decision in front of a leader is clean, good people stop spinning and start executing. The organization begins to hum.
I think that is the most useful thing I do. Not adding. Clarifying. Doing the work so that what is left is simple, and true.